Health is a hot issue forever, so are medical devices. They are conducive to keep and recover health. Every country treats them seriously, and make different classification to control their standards and realize a scientific management. For manufacturers, how to sell medical devices according to medical device classification?

How to sell medical devices according to medical device classification

At first, they need to set wher their target market is for different countries have different classification and standards. Take Europe and America for examples. FDA in America classifies medical devices according to the characteristics of general application, and builds a public data library for consultation. While for Europe, they applies the method of the intended propose applied by manufacturers. Here we mainly discuss the EU medical device classification.

The basic classification is built with duration, invasiveness, activeness of medical devices, and their measuring functions. For duration, they can be classified into transient ones for continuous use for less than 60 minutes, short term ones for less than 30 days continuously, and long term ones for more than 30 days continuously. For invasiveness, they are invasive ones, including body orifice and surgically invasive devices, and implantable ones. For active devices, they can be acted by converting energy between the devices and the patients.

Then how do manufacturers sell medical devices according to the EU medical device classification? Most of all, it is the intended purpose that determine the medical device classification, rather not their particular medical characteristics. Therefore, manufacturers who use this to assign their medical devices need to make the point clear that the devices with the same components may well have different intended purposes. Besides, the medical accessories must be classified separately from their parent devices based on the last classification method.

The various market places need a flexible marketing strategies. According to medical device classification,medical devices can sell well. Other effective ways of sell medical devices may also exist. Here the writer just wants to throw out a minnow to catch a whale.

ITPub博客

How to sell medical devices according to medical device classification

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