According to American B2B mode, Worldbuy describes the Chinese B2B problems. Although we advocate to transfer B2B platform from information to trade, and then to the comprehensive service, the step of information have some trouble things for itself.

Chinese B2B industry enters into the post platform era II

The B2B information platform never lacks information, actually it has mass information. However, the mass information can not create mass value. We believe that information without bringing communication exists valueless. Therefore, Worldbuy insists that the B2B platform has a long road to take. They can solve the problem by adopting the methods, like releasing data information, develop data tools, and build the third party service based on information.

For the self-built platform in some traditional enterprises, they considered building a platform, and hoped it to be a strategy center in the future. However, they gradually changed the strategy attitude to the investment one, probably for they noticed the cost and the unsatisfied benefit after carrying out it after a period of time. Here we must be clear that if the economic benefit is required too early in the internet, the platform will ruin. Besides, the another problem is communication and negotiation between the B2B platform and other inner departments. Among many offline enterprises, different KPI settings lead their communication blocks.

In China, some enterprises have the problem of heavy depending on path. They planed to be online, while they did not realize that the platform needs marketing and operating. At present the inactive users account for the large part in China.

Solving strategies are always much more than problems. Worldbuy believe if we are focused on these problems of Chinese B2B industry. The next part will offer some solving opinions of Worldbuy for Chinese B2B industry.

ITPub博客

Chinese B2B industry enters into the post platform era II

最新文章