Explanation:
The idea that the value and performance of two companies combined will be greater than the sum of the separate individual parts.[@more@]This term is used mostly in the context of mergers and acquisitions. For example, if Company A has an excellent product but lousy distribution whereas Company B has a great distribution system but poor products, the companies could create synergy with a merger.
The idea that the value and performance of two companies combined will be greater than the sum of the separate individual parts.[@more@]This term is used mostly in the context of mergers and acquisitions. For example, if Company A has an excellent product but lousy distribution whereas Company B has a great distribution system but poor products, the companies could create synergy with a merger.
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